Terms of Service
Effective Date: 24 June 2026
These Terms of Service tell you what you can expect from KinraLab, and what we expect from you. They form a binding agreement between you and us when you use the Platform. Together with our Privacy Notice, they govern your relationship with KinraLab.
1. Acceptance of these Terms
These Terms of Service (“Terms”) are a binding agreement between you and KinraLab FZ-LLC, a Free Zone LLC licensed by Dubai Internet City (DIC), part of the Dubai Development Authority (DDA), based in Dubai, United Arab Emirates (referred to as “KinraLab,” “we,” “us” throughout these Terms).
By accessing our Services, you agree to these Terms. If you do not agree, do not use KinraLab.
These Terms are to be read together with our Privacy Notice, which explains how we handle your personal data. Where these Terms refer to data handling, our Privacy Notice provides the detail.
Important: If you do not agree with all terms and conditions in these Terms or Privacy Notice, please do not use the Website or Services.
2. Who can use KinraLab
KinraLab is for individuals aged 18 and older. By using KinraLab, you confirm that you meet the minimum age requirement. We may ask you to confirm your age at account creation and at the start of Discovery.
Upon discovery that an account is registered to or used by a minor, KinraLab will suspend and close such account without notice and will process the associated personal data solely as required to fulfil its obligations under applicable data protection law.
These Terms govern the consumer use of KinraLab. If you access or use KinraLab on behalf of a business, organisation, or brand partner, your use is also governed by any separate agreement that applies between KinraLab and that organisation. In the event of a conflict between these Terms and that agreement, the terms of the separate agreement prevail.
3. What KinraLab is
KinraLab is an AI-powered styling intelligence Platform built around a persistent Style Identity for each user. In these Terms, “Platform” means the KinraLab website, and “Services” means the features available through it:
- Discovery: a guided AI-powered conversation that helps you identify and refine your Style Identity
- Wardrobe analysis: a personal place to upload and organise your wardrobe, with AI-assisted tagging of style attributes
- Style Lab: your personal collection of items you have reacted to (likes, dislikes) as you use the personalised feed, building up as your Style Identity refines and as you discover what fits
- Personalised feed: curated content matched to your Style Identity, including products from brand partners and AI-generated product imagery created by KinraLab
- Communication and support: ways to contact us, give feedback, and adjust your preferences
KinraLab is built on a styling method developed through years of one-on-one work with real clients. The AI is how we deliver that method at scale. AI features, including the Style Identity that emerges from Discovery, are interactive: you make the meaningful choices, with the AI guiding and suggesting. We describe this in more detail in our Privacy Notice and in Section 5 of these Terms.
4. Your Account
You are responsible for keeping your account information accurate and your login credentials secure. You bear sole responsibility for all activity conducted through your account and for maintaining the confidentiality of your access credentials. If you suspect unauthorised access, notify us at privacy@kinralab.com as soon as possible.
Each user may have only one KinraLab account. Accounts are personal and may not be shared. You may close your account at any time through your profile settings or by contacting us.
5. AI features and how they work
5.1. Overview of AI use
KinraLab uses AI and machine learning to power Discovery, wardrobe analysis, and personalised features. AI at KinraLab is designed to assist, not to decide: you make the meaningful choices, with the AI guiding and suggesting. Our Privacy Notice identifies the third-party AI providers and the data flow.
5.2. What you provide as input
When you use AI-powered services on KinraLab, you provide input that the AI systems process in order to generate a response or output. Input includes: your answers during the Discovery conversation; photographs of garments and accessories you upload to your wardrobe; reactions (likes and dislikes) to items in your feed; annotations or tags you add to wardrobe items; and any free-text you enter in response to guided prompts.
You are responsible for the accuracy and appropriateness of the input you provide. You must not submit input that: (a) is false or misleading; (b) contains personal data of third parties without their consent; (c) includes content that violates Section 8 of these Terms; or (d) is designed to manipulate, deceive, or circumvent the AI systems.
5.3. What AI generates as output
KinraLab’s AI systems generate outputs based on your input and broader patterns in the data processed by the Platform. Outputs include: your Style Identity profile and any subsequent updates to it; style attribute tags applied to wardrobe items; curated product recommendations and feed content; and any written styling summaries generated during or after Discovery.
All AI outputs on KinraLab are generated for personal, non-commercial styling guidance only. They are not professional advice of any kind, including medical, financial, legal, psychological, or dietary advice. AI outputs reflect probabilistic pattern-matching and should not be relied upon as definitive, expert, or objectively accurate assessments. KinraLab does not warrant that any AI output will be accurate, complete, free from bias, or appropriate for your specific circumstances.
5.4. Output disclaimers
You acknowledge and agree that:
- AI outputs are suggestions, not instructions. You exercise independent judgement in deciding whether to act on any AI output, including purchasing decisions.
- AI outputs do not account for product-specific factors such as fabric composition, allergen content, sizing variation, supply chain origin, or sustainability credentials. You are responsible for verifying these before making any purchase.
- AI outputs are based on the input you provide and may reflect or amplify biases present in training data. KinraLab works to identify and mitigate bias in its models but cannot guarantee that outputs will be free from bias in all cases.
- Style Identity outputs and related profiles represent one model-generated interpretation of the input you have provided. They are not a definitive, clinical, or expert assessment of your personal style, body type, or identity.
- KinraLab does not provide and the Platform must not be used to seek medical, psychological, body-image, nutritional, or wellbeing guidance. If any AI output causes you distress or appears to make such assessments, please disregard it and contact us at privacy@kinralab.com.
- KinraLab may modify, retrain, or update the AI models used on the Platform at any time. This may result in changes to your Style Identity profile or to recommendations you receive. We are not liable for any loss or inconvenience resulting from such model updates.
5.5. Human oversight
KinraLab maintains human oversight over its AI systems, including periodic review of model outputs and content moderation.
If you believe an AI output about you is inaccurate or has been generated inappropriately, you may contact us at privacy@kinralab.com to request review, correction, or deletion of that output.
6. Your content and the licence you grant us
“Your Content” means all materials, data, and information you submit to the Platform including your wardrobe photos, responses provided during Discovery, comments you add to the wardrobe items, and feedback communications.
You retain ownership of Your Content. By providing it to KinraLab, you grant us a worldwide, royalty-free, non-exclusive licence to host, store, reproduce, modify (for technical purposes such as resizing, formatting, and optimisation), analyse, and use Your Content to provide and improve the Services, as well as to train and refine our machine learning models.
We do not claim ownership of Your Content. Your choices regarding how we use Your Content, including in connection with AI improvement, are set out in our Privacy Notice and in your account settings.
You confirm that you have the right to upload Your Content and that it does not infringe anyone else’s rights, including intellectual property and privacy rights. If a photo you upload includes another person, you confirm that you have their consent to do so.
If you upload an image that includes a face, a child, an identity document, a payment card, a medical document, a financial record, location metadata, or other sensitive personal information, we may remove it from KinraLab without prior notice, flag your account for review, and, where required by applicable law, notify the relevant data protection authority.
Where you provide feedback, suggestions, or ideas about KinraLab, you grant us a perpetual, royalty-free, non-exclusive, worldwide licence to use that feedback to improve our Services, without any obligation of attribution, confidentiality, or compensation.
7. Brand partners and external sites
KinraLab features products from brand partners. We help you discover items that match your Style Identity, but the actual purchase happens on the partner’s own website or in their store, not on KinraLab. When you click through to a partner site, you leave KinraLab and the partner’s terms and privacy practices apply.
We are not responsible for partner products, pricing, availability, customer service, or the experience on partner sites. Any disputes about a purchase you may make from a partner are between you and that partner.
8. Permitted use and restrictions
8.1. Permitted use
You agree to access and use the Platform solely for the following permitted purposes:
- Creating and maintaining a personal KinraLab account for your own individual use;
- Completing the Discovery experience and building your personal Style Identity;
- Uploading photographs of your own garments and accessories for personal wardrobe organisation;
- Browsing and reacting to personalised product recommendations for the purpose of personal shopping;
- Accessing and exporting your personal data in accordance with your rights under applicable data protection law; and
- Contacting KinraLab support and submitting feedback through the channels provided on the Platform.
Any use of the Platform not expressly permitted by these Terms is prohibited. All rights not expressly granted are reserved by KinraLab.
8.2. General restrictions
To keep KinraLab useful and safe for everyone, you agree not to:
- Upload content that is unlawful, infringing, abusive, threatening, harassing, or that violates anyone’s rights
- Upload nude, intimate, or sexually explicit images
- Upload images of minors
- Upload images of other people without their consent (including faces visible in the background of wardrobe photos)
- Upload images that contain identity documents, payment cards, medical documents, or other highly personal or sensitive content (yours or anyone else’s), whether as the subject of the photo or visible in the background
- Misuse the Platform, including by attempting to disrupt, overload, or harm our infrastructure
- Use automated tools (scrapers, bots, or similar) to access or extract content, except for the personal copy of your own data you are entitled to under data protection law
- Reverse engineer, decompile, or attempt to extract our AI models, methodology, or proprietary technology
- Use KinraLab to build or train a competing product or service
- Impersonate another person or misrepresent your identity
- Attempt to circumvent security measures or access areas of the Platform you are not authorised to access
If you breach these obligations, we may suspend or terminate your account under Section 11, without prejudice to any other rights or remedies available to KinraLab.
8.3. Restrictions on AI feature use
In connection with any AI-powered Services on the Platform, you agree not to:
- Submit input that is intentionally false, fabricated, or designed to produce misleading AI outputs;
- Attempt to elicit outputs from the AI that fall outside its permitted styling and fashion scope, including by prompt injection, adversarial prompting, jailbreaking, or any other technique designed to override system instructions;
- Use AI outputs to train, fine-tune, benchmark, or evaluate any external AI or machine learning model, system, or product;
- Systematically collect, harvest, or aggregate AI outputs for any commercial purpose, research publication, dataset creation, or competitive analysis;
- Represent AI-generated outputs as your own independent professional opinions or pass them off as human expert assessments in any commercial or advisory context;
- Upload images or provide input that contains special category personal data about yourself or any third party, including health records, biometric data beyond what is inherent in a standard wardrobe photograph, or data revealing political, religious, or similar convictions; or
- Use any AI feature for any purpose that is unlawful, harmful, or would constitute a violation of applicable law, including laws relating to data protection, consumer protection, or intellectual property.
Breach of any restriction in this Section 8.3 constitutes a material breach of these Terms and may result in immediate suspension or termination of your account under Section 11, without prejudice to any other rights or remedies available to KinraLab.
9. KinraLab's intellectual property
KinraLab, including the Platform, the Style Identity Layer, the styling methodology, the visual machine learning models, platform content and imagery, the software, our brand and visual identity, and all related intellectual property, is and remains owned by KinraLab (or our licensors). These Terms grant you a limited, non-exclusive, non-transferrable, revocable licence to use the Platform for your personal, non-commercial use, in line with these Terms.
KinraLab retains the ownership of all machine learning models, aggregate insights, derived analytics, and all other intellectual property outputs generated through the operation of the Platform. For the avoidance of doubt, such ownership is without prejudice to your rights in Your Content from which those outputs may be derived.
10. Paid features
The Services are currently provided free-of-charge to consumers. If we introduce any paid features for consumers in the future, we will notify you before any charge applies, and you can decide whether to use these paid features. Continued use of the free Services will not result in a charge.
Paid features and subscriptions for business users (brands, retailers, stylists) are governed by separate agreements with those organisations, not by these consumer Terms.
11. Suspension and termination
You may stop using KinraLab and delete your account at any time, either through your profile settings or by contacting us at privacy@kinralab.com. When you delete your account, we delete your personal data within 30 days. For further details, please see our Privacy Notice.
We may suspend or terminate your access to KinraLab if:
• You breach these Terms
• You use KinraLab in a way that is unlawful or harmful to others
• We are required to do so by applicable law or by court’s or regulator’s decision
• It is necessary to protect the security or integrity of the Platform or other users
Where reasonable and possible, we will give you a notice before suspension or termination. In serious cases - illegal activity, fraud, immediate harm - we may act immediately, without prior notice.
Certain provisions of Terms continue to apply after your account is closed: in particular, the licence you granted us in respect of content already used (Section 6), our intellectual property (Section 9), disclaimers and limitations of liability (Section 12), indemnification (Section 13), governing law (Section 15), other terms (Section 16).
12. Disclaimers and limited liability
The Platform is provided on an “as is” and “as available” basis. To the maximum extent permitted by applicable law, KinraLab excludes all warranties, conditions and representations about the Platform, whether express, implied or statutory, including any implied warranties of merchantability, fitness for a particular purpose, or non-infringement. Where mandatory consumer protection law in your jurisdiction cannot be excluded, those rights are not affected.
We do not warrant that:
- The Platform will be uninterrupted, error-free, or always available;
- AI outputs or recommendations will meet your expectations or fit your specific needs
- The Platform will be free from bugs at all times - see Sections 5.4 for full AI output disclaimers;
- Brand partner products, pricing, availability, or other information shown on KinraLab is always accurate or current at the time it is displayed.
We take reasonable care of Your Content, but you are responsible for keeping your own copies of anything that is important to you. KinraLab's liability for accidental loss of content is limited to the fullest extent permitted by applicable law.
To the maximum extent permitted by applicable law, KinraLab is not liable for indirect, incidental, consequential, special, or punitive damages, including but not limited to lost profits, lost opportunities, goodwill, data, or anticipated savings - regardless of how the claim arises.
Nothing in these Terms excludes or limits our liability for: (a) death or personal injury caused by our negligence; (b) fraud or fraudulent misrepresentation; (c) any liability that cannot be excluded or limited under applicable law. Your statutory consumer rights remain unaffected.
13. Indemnification
You agree to indemnify and hold KinraLab and its affiliates, subsidiaries, officers, directors, employees, agents, licensors, and service providers harmless from and against any claims, losses, damages, costs, or expenses (including reasonable legal fees) arising from:
- Your breach of these Terms
- Your misuse of the Platform
- Content you upload that may infringe any rights of any third party (including intellectual property rights or privacy rights)
- Your violation of applicable law
This indemnification obligation does not apply to claims that result from our own negligence or wilful misconduct, nor does it override any statutory consumer rights you have under applicable law.
14. Changes to the Services and these Terms
We may update the KinraLab Services and these Terms from time to time. Where changes are material (for example, changes that affect your rights, our liability, or how we handle your data), we will give you an advance notice by email at least 14 days before the changes take effect. Where required by law, we will ask you to agree to the new version of the Terms before continuing to use the Platform.
For minor updates (such as clarifications, corrections, or non-material changes), we may update these Terms without separate notification. The “Effective date” at the top of these Terms indicates when the current version came into effect. Previous versions are available on request from privacy@kinralab.com.
We may modify, suspend, or discontinue features of the Platform (or the Platform itself) with reasonable notice. We will notify you in advance if any change materially affects your ability to use the Services.
15. Governing law and disputes
These Terms are governed by the laws of the United Arab Emirates. Any dispute arising out of or in connection with these Terms or Services is subject to the exclusive jurisdiction of the Dubai International Financial Centre (DIFC) Courts.
If you are a consumer resident in the EEA, the UK or another jurisdiction whose mandatory consumer protection laws apply, those rights are not affected by the above.
Dispute resolution
If something goes wrong, please contact us at privacy@kinralab.com so that we can try to resolve the matter directly. If we have not been able to resolve the claim within 30 days, either party may pursue it in the courts above.
16. Other terms
Entire agreement
These Terms, together with our Privacy Notice and any other documents they expressly incorporate, are the entire agreement between you and KinraLab regarding your use of the Platform. They supersede any prior agreements or communications on the same subject.
Severability
If any provision of these Terms is held to be invalid or unenforceable by a court of competent jurisdiction, that provision will be modified to the minimum extent necessary or, if not possible, removed. The remaining provisions will continue in full force and effect.
No waiver
Our failure to enforce any provision of these Terms is not a waiver of our right to do so later. A waiver of any provision in one instance is not a waiver of that provision in any other instance.
Assignment
We may assign or transfer these Terms (in whole or in part) to a successor or affiliate, or as part of a business reorganisation, merger, acquisition, or sale, as described in our Privacy Notice. You may not assign or transfer these Terms or any rights under them without our prior written consent.
Force majeure
We are not liable for any failure or delay in performance caused by events beyond our reasonable control, including but not limited to natural disasters, war, civil unrest, government action, cyber attacks, power or internet outages, or third-party service failures.
17. Contact
For any questions about these Terms, contact us at:
Email: privacy@kinralab.com
Postal: KinraLab FZ-LLC, HD26C at In5 Tech, Dubai Internet City, Dubai, United Arab Emirates